The Study on Strategic Alliances CRM towards Agriculture Tourism－A Case of the Just Travel Company
碩士 === 南華大學 === 旅遊事業管理學研究所 === 93 === The research is focuses on strategic alliances. The purpose is to explore the essences of relation profit, relation management, and relation maintain and its influence on relation quality, relation developes, and alliance loyal. An empirical research is u...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2005
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| Online Access: | http://ndltd.ncl.edu.tw/handle/94480403962518543485 |