The Effects of Urban Tourism Image on Travel Destination Choice– Evidence from Four Major Cities in Taiwan
碩士 === 南華大學 === 旅遊事業管理學研究所 === 93 === Tourism image plays an important role in the tourist destination decision-making. The urban with a positive and good image perceived by tourists can bring out the urban a significant effect on urban development and economic growth via tourism receipts. Hence,...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2005
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| Online Access: | http://ndltd.ncl.edu.tw/handle/87555118477016356980 |