A Study of the Consumer Socialization of School Teens in Taiwan-An Example of Cellular Phone Consumption
碩士 === 國立嘉義大學 === 國民教育研究所 === 93 === Abstract This research focuses on the effects of consumer socialization on the cellular phone consumption behavior loyalty of school teens in Taiwan. In order to theorize and construct a model for the effect of consumer socialization, as well as some intermediate...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2005
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| Online Access: | http://ndltd.ncl.edu.tw/handle/11989241347961117649 |