Research of Internal Marketing Activities, Empowerment, Job Satisfaction, and Organizational Service Climate impact on the Customer-orientated Behavior in a Bank
碩士 === 銘傳大學 === 管理研究所碩士在職專班 === 93 === It is hard for banks to always stay on advantage point and keep a level of excessive profit, because their products are too similar. And another reason is that the banking business is highly customer-oriented, so the quality of service will decide whether a ban...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2005
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| Online Access: | http://ndltd.ncl.edu.tw/handle/36797334126744979866 |