Summary: | 碩士 === 輔仁大學 === 應用統計學研究所 === 93 === The purpose of this thesis is to investigate companies, which solve by Hsinchu Science-based Industrial Park, to consider the main factors of choosing chemicals suppliers. From chemicals suppliers’ quality, service, time of delivery and use the situation to point market positions. The advantage and the weakness of every chemicals supplier were studied. Data were collected by personal interview. The results are:
1.「Time of delivery」is the first point to choose the chemicals supplier.
2.Take 「usage situation」and 「time of delivery」as the two main points to find out the market position of chemicals suppliers.
3.From quality, service, time of delivery and the usage situation to rank the per- fence of the chemicals suppliers. The results can identify the competitors of all chemicals suppliers.
4.The factors that the chemicals supplier is valued are
(1)Chemicals supplier product items,
(2)Chemicals supplier price items,
(3)The chemicals supplier advertisement items.
The results can provide to chemicals suppliers to establish the appropriate marketing policy.
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