On intrabrand and interbrand competition: The strategic role of product differentiation

碩士 === 佛光人文社會學院 === 經濟學研究所 === 93 ===

Bibliographic Details
Main Authors: HSIEH LI-CHING, 謝立清
Other Authors: 林啟智
Format: Others
Language:zh-TW
Published: 2005
Online Access:http://ndltd.ncl.edu.tw/handle/90666590279626685123
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spelling ndltd-TW-093FGU003890042015-10-13T15:29:17Z http://ndltd.ncl.edu.tw/handle/90666590279626685123 On intrabrand and interbrand competition: The strategic role of product differentiation 品牌內競爭、異質產品與品牌間競爭 HSIEH LI-CHING 謝立清 碩士 佛光人文社會學院 經濟學研究所 93 林啟智 2005 學位論文 ; thesis 28 zh-TW
collection NDLTD
language zh-TW
format Others
sources NDLTD
description 碩士 === 佛光人文社會學院 === 經濟學研究所 === 93 ===
author2 林啟智
author_facet 林啟智
HSIEH LI-CHING
謝立清
author HSIEH LI-CHING
謝立清
spellingShingle HSIEH LI-CHING
謝立清
On intrabrand and interbrand competition: The strategic role of product differentiation
author_sort HSIEH LI-CHING
title On intrabrand and interbrand competition: The strategic role of product differentiation
title_short On intrabrand and interbrand competition: The strategic role of product differentiation
title_full On intrabrand and interbrand competition: The strategic role of product differentiation
title_fullStr On intrabrand and interbrand competition: The strategic role of product differentiation
title_full_unstemmed On intrabrand and interbrand competition: The strategic role of product differentiation
title_sort on intrabrand and interbrand competition: the strategic role of product differentiation
publishDate 2005
url http://ndltd.ncl.edu.tw/handle/90666590279626685123
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