The Empirical Study of Marketing Strategy, Environment and Performance : An Example of High-Tech Industry

碩士 === 逢甲大學 === 經營管理碩士在職專班 === 93 === Due to high-technology industry playing a very important role for Taiwan economic development, and worldwide economic depression, and consumer’s consciousness rising, so many high-technology factories and scholars start to pay attention in the high-technology in...

Full description

Bibliographic Details
Main Authors: Mei-Jung Chen, 陳美溶
Other Authors: Chih-Wen Wu
Format: Others
Language:zh-TW
Published: 2005
Online Access:http://ndltd.ncl.edu.tw/handle/19126445427441808058