A Comparison Study on Consumer Decision Process Between the Self-users and Gift-users in the Floral Market
碩士 === 大葉大學 === 人力資源暨公共關係學系 === 93 === ABSTRACT In recent years, florist planting areas and output value have increased remarkably in Taiwan. After efforts of bureau of agriculture and florist dealer, and increase of national income, the consumption habit of flowers spread stage by stage. Various co...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2005
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| Online Access: | http://ndltd.ncl.edu.tw/handle/65231874814597425992 |