A Study of Intention Factor on Consumer Co-creating Intention
碩士 === 大葉大學 === 人力資源暨公共關係學系 === 93 === In recent years, the role of customer changed for the industries. It turns from passive to initiative. Customer's initiative participation causes the value structure system changed for to take the customer co-creating as the center strategy. For the indust...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2005
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| Online Access: | http://ndltd.ncl.edu.tw/handle/61385336327871959321 |