The Performance Impact of Intensity of Customer Interactions, Market Knowledge Competence-Based on Digital Content Industry
碩士 === 國立中正大學 === 行銷管理研究所 === 93 === In recent years, both academic and practitioner have increasing their interest in new product development and in the way which companies interact with their customers. In research areas, there is a limited attention has been given to customer interaction in the n...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2005
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| Online Access: | http://ndltd.ncl.edu.tw/handle/06559173332656129053 |