The industry network business strategy comparison between Product Brand Business and Channel Brand Business-An example of textbook industry
碩士 === 國立雲林科技大學 === 企業管理系碩士班 === 92 === Textbook industry is a new and special industry. It operates in a closed market and the consumers are almost just students in the period of their education. It is different from ordinary publication industry and has to deliver more aspects such as political, s...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2004
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| Online Access: | http://ndltd.ncl.edu.tw/handle/34729813152312420412 |