The study of relationship between new product announcements and willingness to buy ：In case of product addition feature

The study of relationship between new product announcements and willingness to buy ：In case of product addition feature

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碩士 === 萬能科技大學 === 經營管理研究所 === 92

Bibliographic Details
Main Authors:	Su-Ping Chiu, 邱淑萍
Other Authors:	Wei-Lung Chang
Format:	Others
Language:	zh-TW
Published:	2004
Online Access:	http://ndltd.ncl.edu.tw/handle/15760535980037882585

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