Studies on the Integrated Marketing Communication in Museums─Based on Two Cases from Two Museums in Taiwan

Studies on the Integrated Marketing Communication in Museums─Based on Two Cases from Two Museums in Taiwan

碩士 === 臺南藝術學院 === 博物館學研究所 === 92 ===

Bibliographic Details
Main Authors:	Pan, Mei-Chun, 潘美君
Other Authors:	葉貴玉
Format:	Others
Language:	zh-TW
Published:	2004
Online Access:	http://ndltd.ncl.edu.tw/handle/74072879493606134445

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