Ａ Study of Taiwan Credit Card Market Segmentation
碩士 === 國立臺灣科技大學 === 企業管理系 === 92 === In recent years, as banks eagerly promoting credit cards, the credit card market has become to be getting full and the competition has become more and more fiercely. In order to increase their profit, banks has developed various promoting strategies to motivate c...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2004
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| Online Access: | http://ndltd.ncl.edu.tw/handle/16740146403562614140 |