Mobile Value-added Service Marketing Strategy-xx Telecom Case Study
碩士 === 國立中山大學 === 國際高階經營管理碩士班 === 92 === Telecom market was opened due to the demand of Taiwan’s joint WTO and Mobile operator became a “new star” business then. The first private-owned telecom operator launched service in 1997, then, mobile phone penetration rate grew up rapidly from 6% of 1997 to...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2004
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| Online Access: | http://ndltd.ncl.edu.tw/handle/70752009153928851728 |