A Study of Key Factors of Bidding Strategy in On-line Auctions.

碩士 === 國立中山大學 === 傳播管理研究所 === 92 === The on-line auction has become an important issue in Taiwan, due to the intense competition between e-Bay and Yahoo! auction. However the relative researches in Taiwan hasn’t analyzed the bidding strategies of on-line auction bidders in detail. Therefore after re...

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Bibliographic Details
Main Authors: Wen-Ching Yang, 楊文菁
Other Authors: Ting-Peng Liang
Format: Others
Language:zh-TW
Published: 2004
Online Access:http://ndltd.ncl.edu.tw/handle/93275678208619015052

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