A Study on the Preference with Attributes of Canned Coffee in Taiwan－an Application of Conjoint Analysis
碩士 === 國立屏東科技大學 === 農企業管理系 === 92 === There have been getting more and more factory owners entering canned coffee market continually. Different types of canned coffee are composed of different brands, flavors, packing, capacity, price and so on. When consumers face to canned coffee of different prod...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2004
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| Online Access: | http://ndltd.ncl.edu.tw/handle/07400697261259650128 |