A Study on the Entrepreneur's Motivation for ChoosingA Coffee Franchise System
碩士 === 國立高雄第一科技大學 === 行銷與流通管理所 === 92 === In a micro-profit society, franchise system has already been an important strategy for enterprises to pursue rapid growth. Franchise system is an entrepreneurial partnership composed of franchisers and franchisees. In the past, most researches had been condu...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2004
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| Online Access: | http://ndltd.ncl.edu.tw/handle/92214183347113131693 |