The study of perceptional gap in service quality by using AHP method-a case study on a dental clinic group

碩士 === 國立高雄第一科技大學 === 行銷與流通管理所 === 92 === Service has become the trend for global industry. Especially to professional service providers, such as accountants, engineers, doctors and dentists, due to the increasing competition in service market, the diminishing of consumer loyalty and the increasing...

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Bibliographic Details
Main Authors: Chien-Hung Chen, 陳建宏
Other Authors: Thuen-Ho Hsu
Format: Others
Language:zh-TW
Published: 2004
Online Access:http://ndltd.ncl.edu.tw/handle/19429107927608107946

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