The Study on the Relationship Between Managerial Strategy and Performance on Publisher Industry

碩士 === 南華大學 === 出版事業管理研究所 === 92 ===   Due to the market share of books in Taiwan does not reach large scale and Taiwan has joined in WTO, the conglomerates come to the market one by one. That has impacted the publishing market in Taiwan significantly. To survive, the publishers have to look for var...

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Bibliographic Details
Main Authors: Ching-mei Lu, 陸青美
Other Authors: Li-chih Ying
Format: Others
Language:zh-TW
Published: 2004
Online Access:http://ndltd.ncl.edu.tw/handle/12826318782061305892

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