A Study of Effect of Regret on Consumer’s Post-Choice Behavior of Decision-Making of Forgone
碩士 === 國防管理學院 === 資源管理研究所 === 92 === "Compare goods does not suffer a loss" is the consumer heartfeltly recognized can reduce the purchase risk and the search cost only way. Therefore the majority of consumers in the purchase process on take the price ratio as the goals, the goal is a prod...
Main Authors: | Jla-Shin Wu, 吳家欣 |
---|---|
Other Authors: | Gou-Fong Liaw |
Format: | Others |
Language: | zh-TW |
Published: |
2004
|
Online Access: | http://ndltd.ncl.edu.tw/handle/70136798469858388885 |
Similar Items
-
The Study of Effect of Product Characteristics and Involvement with Product on Post-Choice Regret of Decision-Making of Forgone.
by: Liao Yen-Yi, et al.
Published: (2010) -
The Effect of Decision-making of Chosen and Forgone on Consumer''s Post-Choice Valuation
by: HSUEN SHIH MIN, et al.
Published: (2000) -
Exploring the Role of Anticipated Regret in Consumer Decision Making
by: Yu-Ju Su, et al.
Published: (2011) -
The Influence of the premium choice on Consumer’s Emotions and Purchase Intention –the Moderating Role of the forgone premium’s information.
by: CHEN YI PING, et al.
Published: (2006) -
Regret and expectation uncertainty in consumer choice.
Published: (2004)