Studying Individual Differences in Cognitive Style for Online Shopping on the Wireless Web
碩士 === 國立交通大學 === 傳播研究所 === 92 === The purpose of the study is to investigate the impact of cognitive styles of users on browsing performance The experimental design was adopted a 4 x 2 factorial with four cognitive styles, Wholist-Imager, Wholist-Verbal, Analytic-Imager and Analytic-Verbal dimensio...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2004
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/vsk446 |