A Strategic Analysis of Innovation Intensive Service

• Main Author: 朱立珮
• Other Authors: 徐作聖
• Format: Others
• Language: zh-TW
• Online Access: http://ndltd.ncl.edu.tw/handle/72730049481822499925

碩士 === 國立交通大學 === 科技管理研究所 === 92 === This study constructs a real-world framework of innovation intensive services which integrates theories of knowledge intensive services, innovation services, core competency and key success factors. A case study of Acer was used to demonstrate the practicability of this theory. Research methods are devided into four parts: the core competence matrix, the exteralities matrix, the competitive competence matrix, and the difference matrix. The core competence matrix contains research on the core competency in the servce network. The externalities matrix contains the analysis of key successs factors and completmetary assets. The difference matrix represents the strategic direction for Acer’s pursuit of core competence Results show that the information product segment of Acer Group has expanded its services into the restricted position and process innovation in 2004. Acer Group controls its capabilities of core comptetence and externalities in 2004 more effectively than those in 2001. Acer Group has succefully transformed itself from manufacturing to the service industry.