The Case Study of Product Differentiation Strategy in Post PC era
碩士 === 國立交通大學 === 高階主管管理學程碩士班 === 92 === Facing the challenge of maturity of IT industry and production capacity from mainland China, Taiwanese IT manufactures can no longer survive by offering lowest cost products as what they used to do. This thesis introduces a real case to show how a...
Main Authors: | Jack Chen, 陳崇文 |
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Other Authors: | Chyan Yang |
Format: | Others |
Language: | zh-TW |
Published: |
2004
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Online Access: | http://ndltd.ncl.edu.tw/handle/96043868701432497766 |
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