Marketing Organization Characteristics Fit with Competitive Strategy and Its Relationship with Marketing Performance — An Study on Food Industry

碩士 === 國立中興大學 === 行銷學系 === 92 ===

Bibliographic Details
Main Authors:	Yi-Chun Hsieh, 謝宜均
Other Authors:	Shih-Yu Chou
Format:	Others
Language:	zh-TW
Published:	2004
Online Access:	http://ndltd.ncl.edu.tw/handle/82683536143365911236

id	ndltd-TW-092NCHU0402007
record_format	oai_dc
spelling	ndltd-TW-092NCHU04020072016-06-17T04:16:22Z http://ndltd.ncl.edu.tw/handle/82683536143365911236 Marketing Organization Characteristics Fit with Competitive Strategy and Its Relationship with Marketing Performance — An Study on Food Industry 行銷組織特性與競爭策略契合程度對行銷績效影響之研究-以食品業為例 Yi-Chun Hsieh 謝宜均碩士國立中興大學行銷學系 92 Shih-Yu Chou Chin-Hsien Lin 周世玉林金賢 2004 學位論文 ; thesis 0 zh-TW
collection	NDLTD
language	zh-TW
format	Others
sources	NDLTD
description	碩士 === 國立中興大學 === 行銷學系 === 92 ===
author2	Shih-Yu Chou
author_facet	Shih-Yu Chou Yi-Chun Hsieh 謝宜均
author	Yi-Chun Hsieh 謝宜均
spellingShingle	Yi-Chun Hsieh 謝宜均 Marketing Organization Characteristics Fit with Competitive Strategy and Its Relationship with Marketing Performance — An Study on Food Industry
author_sort	Yi-Chun Hsieh
title	Marketing Organization Characteristics Fit with Competitive Strategy and Its Relationship with Marketing Performance — An Study on Food Industry
title_short	Marketing Organization Characteristics Fit with Competitive Strategy and Its Relationship with Marketing Performance — An Study on Food Industry
title_full	Marketing Organization Characteristics Fit with Competitive Strategy and Its Relationship with Marketing Performance — An Study on Food Industry
title_fullStr	Marketing Organization Characteristics Fit with Competitive Strategy and Its Relationship with Marketing Performance — An Study on Food Industry
title_full_unstemmed	Marketing Organization Characteristics Fit with Competitive Strategy and Its Relationship with Marketing Performance — An Study on Food Industry
title_sort	marketing organization characteristics fit with competitive strategy and its relationship with marketing performance — an study on food industry
publishDate	2004
url	http://ndltd.ncl.edu.tw/handle/82683536143365911236
work_keys_str_mv	AT yichunhsieh marketingorganizationcharacteristicsfitwithcompetitivestrategyanditsrelationshipwithmarketingperformanceanstudyonfoodindustry AT xièyíjūn marketingorganizationcharacteristicsfitwithcompetitivestrategyanditsrelationshipwithmarketingperformanceanstudyonfoodindustry AT yichunhsieh xíngxiāozǔzhītèxìngyǔjìngzhēngcèlüèqìhéchéngdùduìxíngxiāojīxiàoyǐngxiǎngzhīyánjiūyǐshípǐnyèwèilì AT xièyíjūn xíngxiāozǔzhītèxìngyǔjìngzhēngcèlüèqìhéchéngdùduìxíngxiāojīxiàoyǐngxiǎngzhīyánjiūyǐshípǐnyèwèilì
_version_	1718307777420460032

Marketing Organization Characteristics Fit with Competitive Strategy and Its Relationship with Marketing Performance — An Study on Food Industry

Similar Items