An application study of consumer-based brand equity in Taiwan

碩士 === 國立政治大學 === 廣告研究所 === 92 ===

Bibliographic Details
Main Author: 李正祜
Other Authors: 祝鳳岡
Format: Others
Language:zh-TW
Published: 2004
Online Access:http://ndltd.ncl.edu.tw/handle/53188308305383804318

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