工業電腦產業中市場知識對新產品開發之影響
碩士 === 國立政治大學 === 科技管理研究所 === 92 === With the coming of knowledge economy, knowledge has become the most important factor to success in economy. In the age of knowledge economy, technology change rapidly and drive productivity growing. To maintain the operation of a company, a successful company m...
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| Format: | Others |
| Language: | zh-TW |
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2003
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| Online Access: | http://ndltd.ncl.edu.tw/handle/83338919537827765022 |
| Summary: | 碩士 === 國立政治大學 === 科技管理研究所 === 92 === With the coming of knowledge economy, knowledge has become the most important factor to success in economy. In the age of knowledge economy, technology change rapidly and drive productivity growing. To maintain the operation of a company, a successful company must handle trace of market growth well and develop new product in time.
According the estimation made by VDC，the market value of industrial personal computer will reach 3323 million, and growing with the rate of 11.1%.The industrial personal computer products must consider the needs of customers and make the fit design to customers.
This research tries to explain the effect of market knowledge. The research issues are shown below:
1. What are the effects of different market knowledge made in new product development
2. How do different market knowledge affect new product performance
3. How do the driving force affect new product development
The conclusions of this research can be described below:
1. Different market knowledge have different effect on new product
2. The use of market knowledge will make new product more successful
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