Comparative Analysis of Multinational Enterprise's Investment Behavior in Mainland China

• Main Authors: Kuo, Shu-Chiung, 郭淑瓊
• Other Authors: Wei, AI
• Format: Others
• Language: zh-TW
• Published: 2004
• Online Access: http://ndltd.ncl.edu.tw/handle/95241162637954669433

碩士 === 國立政治大學 === 行政管理碩士學程 === 92 === 　　Under the trend of globalization development, the position of Multi-National Enterprise’s is becoming more and more important. The purpose of this study is to conduct a Comparative Analysis of Multi-National Enterprise’s Behaviors of Investment in Mainland China. The main assumptions of this study is that the Multi-National Enterprises are pursuing the maximization of enterprise's profit. According to the influence factors of the locational choice of foreign direct investment, we explore multi-national enterprises’ behavior of investment, location distribution and future direction of development. 　　As regards to the result of this empirical research, the signs of the coefficients of the east, west and the central of the all regional characteristic independent variables are compatible to prior expectation. It shows that the research results of the east and west region have more significant statistical level than that of the central region. Also, both of the east and west region have better cluster effects than that of the central region. 　　Since Mainland China has become the largest manufacturing center of the world, the Taiwan government should take the comparative advantage of Taiwan’s geographical location and promote R&D, and global logistics for attracting the multi-national enterprises to establish their head quarters in Taiwan. From the research results of this study, it shows that Taiwanese enterprises in mainland China should put more emphasis on their strategies alliances with those multi-national enterprises and forces on the global thinking for cutting their competitive edges. Keywords: Multi-National Enterprise, MNE, Behaviors of Investment, Foreign Direct Investment, FDI, strategies alliances, Mainland China, R&D