A Study on Relationships among Factors Affecting Consumer’sChoices, Social Exchange Antecedents,and Loyalty in Travel Agency
碩士 === 銘傳大學 === 觀光研究所碩士班 === 92 === The 21st century is an era for sustainable tourism and a generation to pay attention in recreation. Because leisure concepts are gradually emphasized than before, people begin to spend more and more time in travel and recreation activities. Due to fast growing dem...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2004
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| Online Access: | http://ndltd.ncl.edu.tw/handle/2hja2p |