A Study of Internet Payment Methods and Consumer’s Perceived Risk

碩士 === 立德管理學院 === 科技管理研究所 === 92 === On-line shoppers experience more perceived risk than off-line, this factor is the main obstacle that e-commerce develops. So, e-commerce websites wants to promote the will of consumer’s consumption, the greatest subject is how to reduce consumers' perceived...

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Bibliographic Details
Main Authors: Hsien-chang Huang, 黃賢章
Other Authors: Jerry Wang
Format: Others
Language:zh-TW
Published: 2004
Online Access:http://ndltd.ncl.edu.tw/handle/10175017391354488694