An Empirical Study of the Linkages among Development Activities, Effectiveness, and Performance of New Financial Product: The Moderating Role of Service-Market Characteristics

碩士 === 崑山科技大學 === 企業管理研究所 === 92 === Facing deregulation and e-business era, the operating environment of financial service industries had a great change. Financial institutions attempting to survive and grow will need continuously to create new ideas and launch new financial services. However, empi...

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Bibliographic Details
Main Authors: Chih-Ho Yang, 楊致和
Other Authors: n
Format: Others
Language:zh-TW
Published: 2004
Online Access:http://ndltd.ncl.edu.tw/handle/55qv6d