A Study on the Relationships among Service Quality, Customer Satisfaction and Customer Loyalty for Taiwan Financial Holding Companies─Evidence from the Insurance Industry
碩士 === 大葉大學 === 會計資訊學系碩士班 === 92 === The thesis is investigated the influence and relationship of service quality, customer satisfaction, and customer loyalty of life insurance companies under Financial Holding Company by questionnaires. The conceptual framework is based on Storbacka, Strandvik, &am...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2004
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| Online Access: | http://ndltd.ncl.edu.tw/handle/19254956948941191184 |