| Summary: | 碩士 === 朝陽科技大學 === 休閒事業管理系碩士班 === 92 === While leisure and traveling atmosphere prosperity, many recreation areas all face negative impact from travel activity that recreational resources received the destruction. In order to relieve the huge traveling pressure and to protect the recreational resources at the same time, this study evaluate the benefit from the Danuovigu Natural Ecology Park recreational resources, find the best resource management strategy, reformulate the admission ticket price, use the strategy that enhance the ticket price to limit the tourists quantity to protect the precious recreational resources.
This study use the Contingent Valuation Method to establish the model, discusses the tourists willing to pay and the key factor regarding the Danuovigu Natural Ecology Park recreational resources protection fee. This study provides the questionnaire in April and May, 2004. In total it provides 365 questionnaires, and has 330 questionnaires effective. The findings show five key factors are the tourists go specially, landscape resources satisfaction, public recreation facility satisfaction, and the occupation is the public administration personnel, and ever donated money to the environmental protection association. The tourists go to the Danuovigu Natural Ecology Park specially and recreational resources protection fee show the negative relations. The landscape resources satisfaction, the public recreation facility satisfaction, the tourist which occupation is the public administration personnel, and had ever donated money to the environmental protection association, their relationship with the Danuovigu Natural Ecology Park recreation resource protection fee are all positive.
This study also estimated each tourist per year are willing to pay $233.90 resources protection fee to preserve the recreational resources, whole year the Danuovigu Natural Ecology Park recreational resources product the economic value approximately $58,630,000. This study suggests the original admission ticket price can set about $200. And the administration can design the traveling schedule which named appreciates the unique terrain landscape.
|
|---|
