New Product Development Process Case Study for a Global Organization -B Monitor Product Development as an Example

碩士 === 中原大學 === 國際貿易研究所 === 92 === Porter(1990) points that innovation grows out of pressure and challenge, and the key issue of success is decided by group cooperation and competition in the knowledge-based economics. Base on the technology integration view, Ayers et al. (1997) find that the succe...

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Bibliographic Details
Main Authors: Hui-Wen Hsiao, 蕭惠文
Other Authors: Cheng-Wen Lee
Format: Others
Language:en_US
Published: 2004
Online Access:http://ndltd.ncl.edu.tw/handle/t2k3uk