Effect of Reason Analyzing on Consumer Attitude Change: The Moderating Role of Need for Cognition

Effect of Reason Analyzing on Consumer Attitude Change: The Moderating Role of Need for Cognition

碩士 === 元智大學 === 管理研究所 === 91 ===

Bibliographic Details
Main Authors:	Liu, Chun-I, 劉春意
Other Authors:	Shen, Yung-Cheng
Format:	Others
Language:	zh-TW
Published:	2003
Online Access:	http://ndltd.ncl.edu.tw/handle/18156093658875618738

Description
Summary:	碩士 === 元智大學 === 管理研究所 === 91 ===