THE EFFECTS OF PRICE PERCEPTIONS IN AN INTEGRATED MODEL OF REPURCHASE INTENTIONS─WITH CREDIT CARD AS AN EXAMPLE
碩士 === 大同大學 === 事業經營研究所 === 91 === After the Ministry of Finance relieved the restrict of bank establishment, new banks found rapidly. In order to succeed the bitter battle under such forceful competition, all banks make vast efforts on expanding diverse businesses. Indeed, the credit card is one of...
Main Authors: | Chung-min Fang, 方俊閔 |
---|---|
Other Authors: | Hao-erl Yang |
Format: | Others |
Language: | zh-TW |
Published: |
2003
|
Online Access: | http://ndltd.ncl.edu.tw/handle/10571176277247521271 |
Similar Items
-
Pricing of Credit Card Securitization with Early Amortization
by: Chung-Fen Chan, et al.
Published: (2006) -
Assessing Customer Satisfaction and Repurchasing Rate— the Case of Credit Card Service Center
by: TSAO, TZU-HSUAN, et al.
Published: (2019) -
Credit card pricing and impact of adverse selection
by: Huang, Bo, et al.
Published: (2014) -
THE STUDY OF SWITCHING INTENTION OF CREDIT CARD HOLDERS
by: Tian-Yi,Parn, et al.
Published: (1996) -
A Study on the Marketing Strategy of Credit Cards-Affinity Cards As an Example
by: WU ,Sea Rey, et al.
Published: (1995)