A Study on Relationship Marketing in Direct Marketing Activity of Life Insurance Industry

碩士 === 國立臺北科技大學 === 商業自動化與管理研究所 === 91 === Abstract Title:A Study on Relationship Marketing in Direct Marketing Activity of Life Insurance Industry Pages:162 School:National Taipei University of Technology Department:Institute...

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Bibliographic Details
Main Authors: Kuang Chieh Liu, 劉光杰
Other Authors: Sen Kuei Liao
Format: Others
Language:zh-TW
Published: 2003
Online Access:http://ndltd.ncl.edu.tw/handle/23459548595617774049