The Effects of Customer Retention Strategies on Integrated Model of Behavioral Intentions-AStudy of a Security in Taiwan
碩士 === 國立臺北科技大學 === 商業自動化與管理研究所 === 91 === Most of the past studies of service marketing take consumer view but less takes industrial view. Their constructs mostly adopt service quality, customer satisfaction, and price. From the industrial high-level interview, we know factors that affect customer...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2003
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| Online Access: | http://ndltd.ncl.edu.tw/handle/43788764701664908046 |