Marketing Segmentation and IMC Application of Cable TV: the case study of SET TV

碩士 === 世新大學 === 傳播研究所(含博士班) === 91 === none

Bibliographic Details
Main Authors: Chi-Chih Hsu, 徐啟智
Other Authors: none
Format: Others
Language:zh-TW
Published: 2002
Online Access:http://ndltd.ncl.edu.tw/handle/72141329519101974712