The Effects of IMC Application on Small & Medium Enterprise -A Case Study-

碩士 === 世新大學 === 傳播研究所 === 91 ===

Bibliographic Details
Main Author: 湛明暉
Other Authors: 蕭湘文
Format: Others
Language:zh-TW
Published: 2003
Online Access:http://ndltd.ncl.edu.tw/handle/19937586971680760271
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spelling ndltd-TW-091SHU003760232015-10-13T13:35:30Z http://ndltd.ncl.edu.tw/handle/19937586971680760271 The Effects of IMC Application on Small & Medium Enterprise -A Case Study- 觀光整合行銷在中小企業運用之成效--以「獅潭實質合作虛擬組織」為例 湛明暉 碩士 世新大學 傳播研究所 91 蕭湘文 2003 學位論文 ; thesis 124 zh-TW
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language zh-TW
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sources NDLTD
description 碩士 === 世新大學 === 傳播研究所 === 91 ===
author2 蕭湘文
author_facet 蕭湘文
湛明暉
author 湛明暉
spellingShingle 湛明暉
The Effects of IMC Application on Small & Medium Enterprise -A Case Study-
author_sort 湛明暉
title The Effects of IMC Application on Small & Medium Enterprise -A Case Study-
title_short The Effects of IMC Application on Small & Medium Enterprise -A Case Study-
title_full The Effects of IMC Application on Small & Medium Enterprise -A Case Study-
title_fullStr The Effects of IMC Application on Small & Medium Enterprise -A Case Study-
title_full_unstemmed The Effects of IMC Application on Small & Medium Enterprise -A Case Study-
title_sort effects of imc application on small & medium enterprise -a case study-
publishDate 2003
url http://ndltd.ncl.edu.tw/handle/19937586971680760271
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