企業對企業(B2B)電子商務系統導入因素之研究

• Main Author: 方祈鈞
• Other Authors: 陳文賢
• Format: Others
• Language: zh-TW
• Published: 2003
• Online Access: http://ndltd.ncl.edu.tw/handle/69714366209780504736

碩士 === 國立臺灣大學 === 資訊管理研究所 === 91 === THESIS ABSTRACT Implementation Factors of Business-to-Business (B2B) Electronic Commerce BY FANG, CHI-CHUN MASTER DEGREE OF BUSSINESS ADMINISTRATION DEPARTMENT OF IMFORMATION MANAGEMENT NATIONAL TAIWAN UNIVERSITY JUNE 2003 ADVISER: DR. CHEN, WEN-HSIEN The theme of this research is to understand what roles and what decisions the senior managers in a business firm should play and make during the implementation of business-to-business electronic commerce. To take principles of strategic management into account, I believe that, in order to optimize the e-commerce system, a business firm should make all the efforts to implement a system that suits the form itself perfectly. And thus, factors such as the current situation of a firm, its need for e-commerce system, its strategic goals, and how users would like to use the e-commerce system should be carefully evaluated. Since senior managers undoubtedly understand their business more than other people in the firm, they would be the best candidates to make most of the important decisions during the designing and planning of business-to-business e-commerce systems. With such considerations, implementation factors of business-to-business e-commerce systems are listed in two categories: decisions senior managers should make and coordinating works senior managers should do. Via a questionnaire, the correlations among implementation factors and the outcome of e-commerce systems are examined. Besides, the questionnaire also concerns how business firms in Taiwan practice business-to-business e-commerce currently, inclusive of system architecture, purpose of implementation and system functions. This research concludes that there are eight implementation factors: system functions and cost, the need of all departments, strategic alliance, implementation method, cost allocation, communication works, coordination works, and the sense of responsibility. Senior managers have to fulfill all these factors to ensure the success of e-commerce system. KEYWORDS：Implementation Factors, Business-to-Business Electronic Commerce, Information Technology, Competitive Advantage, Information System Implementation, Senior Manager