The Customized New Product Recommendation System in Database Marketing
碩士 === 國立臺灣大學 === 國際企業學研究所 === 91 === In the very first beginning, when a sales was giving a recommendation of products to a customer, he could only recommend at random since he knew nothing about this customer. After the invention of Database, purchase history of all customers could be recorded in...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2003
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| Online Access: | http://ndltd.ncl.edu.tw/handle/90202844093483831863 |