模組化營運與競爭優勢-機電空調工程管理業之應用

• Main Author: 高樹榮
• Other Authors: 李吉仁
• Format: Others
• Language: zh-TW
• Published: 2003
• Online Access: http://ndltd.ncl.edu.tw/handle/14496647621530561108

碩士 === 國立臺灣大學 === 國際企業學研究所 === 91 === Following Taiwan’s joining WTO, engineering management industry in general, MEP and HVAC engineering industry in particular, will face great challenges from both world-class companies and quick followers in Mainland China. Although Taiwanese firms are leading in some areas of construction, e.g., plant facilities for electronics manufacturing, biotechnology production, and special clean rooms, where high-level engineering skills are required, the challenge from Chinese companies will be critical as they possess a significant comparative advantage in labor costs and are accumulating experience quickly with the fast growing economy. On the contrary, traditional Taiwanese engineering management companies further suffer from the small-scale operation due to family style business and difficulty in maintaining quality human resources. The main purpose of this thesis is to propose a new business model based on modularity theoretical concept for enhancing the competitive advantages of an engineering management company. We suggest a workable approach to organization modularization, which includes defining standard working flow units, operational interfaces, structure for assembling from sub-modules to main-modules, and an operating platform under which different modules could exchange information, modification, and further integration. By doing so, an engineering management company could transform its strategic assets from a human-base to a system-base. More importantly, such a company could not only enhance its operating flexibility based on a modularization organization, but also strengthen its strategic flexibility in business expansions. To validate our conceptual discussion, we select a MEP & HVAC company which has implemented modularization in its business operation for five years as a case for conducting qualitative and quantitative analyses. Through this in-depth case analysis, we also highlight some of the obstacles in implementation and provide suggestions for future study.