| Summary: | 碩士 === 國立臺灣大學 === 商學研究所 === 91 === Exportation is a major driving force in the past three decades to boost Taiwan economy growth, which enables trading companies intermediate between small-medium sized factories and foreign buyers to lower transaction cost and increase the efficiency of international purchase.
Trans-shipment becomes popular in exportation since ’90. Taiwanese trading companies take orders from overseas customers and ship merchandise from China. Meanwhile, they keep their marketing and financial operation in Taiwan. The trend would force trading companies to reevaluate it operation and create added values that traditional trade would not focus on.
Based on information gathering through personal interview with experts in the industry, the thesis tries to explore the best fit for Taiwanese trading companies in the future under structure of value chain. In view of international trade as a whole, trading companies are able to create value activities by breaking corporate boundary and to integrate activities among primary and supportive value activities. Trading companies would envision themselves as a facilitator between supply and demand to improve the effectiveness of supply chain. The role of facilitator is not to add up a layer between merchandise and market, but to provide the key function of linking effective production factors to serve international customers. Other than sourcing, purchasing, inspection and shipping that traditional traders possess, trading companies thriving in the future would position themselves to provide new function in Investment, Integration, Innovation, and Information providing.
Trading company should be proactive in product development and upgrading the efficiency of transaction to provide a platform for suppliers and customers, which would allow themselves better room to grow in trading business.
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