Audience Analysis For Public Television：A Study of Taiwanese TV Viewing Behaviors
碩士 === 南華大學 === 非營利事業管理研究所 === 91 === The purpose of the study is to investigate the intents of Public Television viewers’ behaviors by internet questionnaire。The questionnaire was composed of four parts：viewers’ demographic data、viewing behaviors、viewing satisfactions and lifestyle。Valid question...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2003
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| Online Access: | http://ndltd.ncl.edu.tw/handle/65747517344034937211 |