The relationship among international business marketing channel, network structure, electronicalization level and channel performance evaluation:an empirical study

碩士 === 國立嘉義大學 === 行銷與流通管理研究所 === 91 === In recent years, most enterprises in Taiwan focus on the development of internationalization for connecting with the global economics and gaining advantage in the international market. To take part in the international market, the enterprises need to properly...

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Bibliographic Details
Main Author: 王怡臻
Other Authors: 張心馨
Format: Others
Language:zh-TW
Published: 2003
Online Access:http://ndltd.ncl.edu.tw/handle/34224265110731751548