A Study of the Relationship between the life style of College Student’s and the Attitude of Campus Smart Card— An example for the central Taiwan

• Main Authors: Hung-Mei Chang, 張鴻梅
• Other Authors: Farn-Shing Chen
• Format: Others
• Language: zh-TW
• Published: 2003
• Online Access: http://ndltd.ncl.edu.tw/handle/73666152221111536204

碩士 === 國立彰化師範大學 === 工業教育學系 === 91 === Abstract The purposes of this study were to understand the relationship between the life style of College Student’s, the Attitude of Campus Smart Card — An example for the central Taiwan. AIO Life Style Scale and Attitude Scale were administered to examine the relationships among those variables. Literature review was first used to investigate the connotation and the relationship of these variables, so as to establish a basis for the research theory. Next, according to the literature review, inventory include AIO Life Style Scale and Attitude Scale of Campus Smart Card, were created as instruments for gathering empirical data. The population was composed of the students of 6 Universities in middle-area of Taiwan. The sample included 800 students. The statistics procedures employed for the analysis of the distribution of the basic data were frequency distribution, percentage, means, standard deviation, t-test, Pearson’s product-monent correlations, cannonical correlation analysis and ANOVA. The major findings of this study were as follows: 1. There were eight life style factors among university students including independent style, fashion style, social style, leisure style, meticulous style, knowledge style, hedonic style, self-affirmation style. 2. There were eight attitude factors toward Campus Smart Card factors among university students including necessity, convenience, safety, function, show-off, promotion of school, promotion of bank, contract-shop. 3. There is a significant difference between the life style for the differences of their gender, school, grade, college, disposable cash per month. 4. There is a significant difference between the attitudes toward Campus Smart Card for the differences of their school, college. 5. There were significant positive relationships between life style and student’s background characteristics. 6. There were significant positive relationships between the attitudes toward Campus Smart Card and student’s background characteristics. The results provided suggestions for school, cooperative bank, and future studies.