The study of repositioning and transformational strategy of Kin-man Liquor Incorporation.
碩士 === 銘傳大學 === 管理科學研究所碩士在職專班 === 91 === Kin-man Kaoliung, the liquor produced by Kim-man Liquor Incorporation (KLI), hold 60% of market in Taiwan. Thus, KLI is the dominant firm of liquor market in Taiwan. But the leading position will be challenged by new entrants, especially from China, under the...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2003
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Online Access: | http://ndltd.ncl.edu.tw/handle/74027884001459535887 |