A Study on The Relationships among Internal Marketing, Job Satisfaction, and Turnover Intention in International Tourist Hotel - in Taipei Case
碩士 === 銘傳大學 === 觀光研究所 === 91 === International tourist hotel is one of the service industries; therefore the employee is the major factor to its performance. However, the high turnover rate is always the major problem in hotel human resource management. Internal marketing is a strategy to reduce emp...
Main Authors: | , |
---|---|
Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2003
|
Online Access: | http://ndltd.ncl.edu.tw/handle/10068967687371357865 |