The Influential Factors of Customer Satisfaction, Trust and Commitment:The Case of Bank’s Customers

碩士 === 銘傳大學 === 管理科學研究所 === 91 === The purpose of this paper is to investigate the relationship quality between financial planning division of banks and it''s customers. Nowadays, wealth management has become more and more popular because of increased demand of personal investment. Persona...

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Bibliographic Details
Main Authors: Chen Chien-Chou, 陳建州
Other Authors: Ze-Yi Chen
Format: Others
Language:zh-TW
Published: 2003
Online Access:http://ndltd.ncl.edu.tw/handle/70653693565826767320

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